A volta de “Young Folks”, o hit do assobio

Lúcio Ribeiro


''And we don't care about the young folks
talkin' 'bout the young style
and we don't care about the old folks
talkin' 'bout the old style too

* Quando acordei, hoje, vi que no TT do Twitter tinha assuntos olímpicos, discussões sobre certos aspectos do cabelo do Neymar, alguma orkutizada de meninas pedindo para o Justin Bieber e a Demi Lovato. E tinha também a hashtag para ''Young Folks''. Vi ontem um comercial upbeat de carro com uma molecada alegre cantando a famosa música do assobio, de autoria da banda sueca Peter Bjorn & John, que assolou o indie em 2006/2007, virou a canção mais famosa do mundo por um período, aparecia em seriados americanos, propagandas várias e trilha de videogame. Até tema de personagem gay em novela brasileira ''Young Folks'' foi usada.
No caso do comercial que está passando na nossa TV, a ''Young Folks'' tocada/cantada é a da versão da banda inglesa Kooks, uma das centenas que fizeram cover para o hit do PB&J.

Mas daí, esmiuçando esse Trending Topics em particular, vi que ''Young Folks'' virou assunto não só pelo comercial de carro. Aliás, muito pouco por causa disso. Virou porque a música se mostrou ainda com fôlego entre a galera que fala nas redes sociais, seja por causa da sua original ou por qualquer dessas coisas. E porque ''young folks'' não é um termo em inglês, assim, muito difícil de ser utilizado em uma frase banal.

De todo modo, TT em São Paulo para ''#youngfolks'' achei significativo. Seria o resgate de um velho hit, para muito além da propaganda? Do we still care about Young Folks?
Vamos acompanhar.

* Só para registro, o vídeo original de ''Young Folks'' tem no Youtube 31 milhões de views. Entre muitas aparições, a música já foi comercial pesado do FedEx, nos EUA. E volta agora na voz de uma molecadinha que era bebê em 2006, acho.


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